Concert For Our Earth
About Our Vision
Our long-term vision is to hold a yearly Concert for the Earth on Earth Day where individuals, businesses, and governments are awarded prizes in recognition of their outstanding efforts in the area of sustainability. These awards are meant to recognize distinguished innovations in the principal socio-economic sectors outlined in Paul Hawken’s edited volume, Drawdown: The Most Comprehensive Plan Ever Proposed to Reverse Global Warming. These include the areas of energy, food, women and girls, building and cities, land use, transportation, and materials. We urgently need incentives to motivate individuals, businesses, and governments to make the rapid changes that are necessary. In this sense, the climate crisis can be viewed in part as a motivational problem that must be solved.
This vision was in part inspired by the Live Aid Concerts held in 1985. The Live Aid Concerts were one of the largest satellite and television broadcasts of all time, with an estimated global audience of 1.9 billion across 150 nations. We believe that music has the power to bring people together across the globe, transcend boundaries, and connect people of different cultures and languages. The next eighteen months are critical for the environment and we cannot afford to return to the emission levels that we were at prior to the pandemic. Humanity must take this opportunity to safeguard the planet for our children and grandchildren.